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l.MA.AL.OK-BECRC.22FS (Business Ethics and Corporate Responsibility Communication)
Modul: Business Ethics and Corporate Responsibility Communication
Diese Information wurde generiert am: 06.05.2024
Nr.
l.MA.AL.OK-BECRC.22FS
Bezeichnung
Business Ethics and Corporate Responsibility Communication
Veranstalter
LA Master-Studiengang Angewandte Linguistik
Credits
2
Beschreibung
Version: 4.0 gültig ab 01.02.2024
Kursbezeichnung
Gewichtung
Business Ethics and Corporate Responsibility Communication
--
Informationen zum Modul
Bestehensbedingungen
Genügende Modulbewertung
Hinweis
Weitere verfügbare Versionen:
1.0 gültig ab 01.02.2023
Kurs: Business Ethics and Corporate Responsibility Communication
Nr.
l.MA.AL.OK-BECRC.22FS.K
Bezeichnung
Business Ethics and Corporate Responsibility Communication
Veranstalter
LA Master-Studiengang Angewandte Linguistik
Beschreibung
Version: 4.0 gültig ab 01.02.2024
Learning outcomes
Business ethics and corporate responsibility are closely related to the way organizations communicate. Business ethics and corporate responsibility become visible through adequate communication. This course helps to clarify the interwoven links among business ethics, corporate responsibility (CR), and communication.
Attitude
:
The students develop an appropriate attitude towards the function and meaning of business ethics and corporate responsibility in connection with communication
Knowledge
:
The students understand the importance of ethics in connection with business and corporate communication
The students understand the ethical decision process of individuals
The students know what corporate responsibility is and become aware the challenges that arise in relation to communication
Skills
:
The students are able to recognize in a specific case how business ethics and communication are related
The students are able to solve professional ethical dilemmas related to corporate communication
The students are able to develop a CR communication strategy and manage stakeholders’ relationships
Course content
A. Focus on business ethics
Ethics in business and communication
Solving ethical dilemmas related to communication
How and why people make (un)ethical decisions in relation to communication
How to speak up and help create an ethical organizational culture in communication industries
B. Focus on Corporate Responsibility (CR)
Definition and explanation of core aspects of CR (identification of stakeholders, guiding principles, measures)
C. ntegrating Business Ethics, CR, and communication
Connection with CR and communication
Manage stakeholders’ relationships
Developing an effective CR communication strategy
Form of teaching
Lectures with interactive elements and case studies based on preparatory readings
Expected total work output (h)
60
Assessment
Individual assignment
Grades (from 1 to 6) awarded at increments of 0.25
Materials
Provided on Moodle
Hinweis
Weitere verfügbare Versionen:
1.0 gültig ab 01.02.2023